April 14, 2019
Podcasts are great for reaching a different audience – people who would rather listen than read.
Batchwork, batchwork, batchwork.
- Have 10-15 episodes recorded before you launch
- On launch day, have between 3-5 episodes available so people can get a taste for what they can expect from you moving forward & get hooked
- Set aside a “podcast day” at least once a month
- Write outlines for future episodes
- Record interviews & solo shows
- Line up guests for interviews
Have a Plan
- What day will you air new episodes? Be consistent so your audience can come to expect a new episode each week.
- How many episodes will you release each week?
- Will you have a Facebook group?
How to submit to iTunes
- You have to have a podcast host first – Libsyn
is the main host everyone uses.
- That will give you an RSS fed to plug in when you submit your podcast
- JPG, PNG, or GIF image file
- Perfect square and at least 1600 x 1600 pixels. iTunes recommends images to be 3000 x 3000 pixels ( IMPORTANT : If you are distributing your music to the Amazon On Demand store, your artwork must be EXACTLY 1600 x 1600 pixels)
- Best-quality RGB Color mode (including black and white images)
- Resolution of at least 72 dpi (300 dpi is better)
- Only include text stating the artist name and release title (exactly as it appears in the title you enter in TuneCore) or image only with no text
- You’ll get an email saying your podcast has been accepted anywhere between 30 minutes later to 3 weeks later
- When you upload episodes it can take up to 24 hours for them to appear in iTunes, however it can pop up earlier for subscribers
The Gear I Use:
- Neewer NW-700 (stand, mic, pop filter, cords, etc.)
- Blue Yeti USB mic
The software I use:
- Canva or photoshop – designing your iTunes cover photo
- Waave – good for sound bites
- Libsyn – hosting
- Zencastr – virtual guest interviews
- Audacity – solo shows
- Shutterstock or Zencastr – Music
- Yourself (audacity, zencastr), fiverr, – Sound Editing
Lining up guests:
Think about people who will bring value to your show, and who align with your overall message. The theme that I want intertwined in these shows is “empowering and educating entrepreneurs through stories and practical advice” So I bring on guests that reflect that.
Have guidelines in place
- Are you an explicit or clean podcast? If you’re a clean one, make sure your guests know ahead of time that profanities are a no-go.
Make sure they’re prepped
- Let them know how long they can expect the recording to go
- Send them the link to where you’ll be meeting virtually
- Remind them of the day and time (include time zone) you have set
- Send them the questions you plan to ask them so they can have a heads up
- She Podcasts facebook group