Education

Last week I had a big realization: I built a business around other people’s needs, I didn’t think to build a business around my own needs. When I started this business, the motivation that fueled me was building a business that would give me flexibility in the case of other peoples’ emergencies. At the time […]

By Lyndon Update April 25, 2023: Follow up blog What We’ve Earned Using Stan Store I’d be willing to bet money that you have gone to someone’s profile on Instagram or TikTok just to follow the links found in their bio. This has basically become the industry standard at this point. A quick google search […]

By Lyndon When I was in grad school I worked for the admissions department, and my job was interviewing potential candidates for our MBA program. One of my favorite questions to ask people was, “What do you consider your biggest professional failure?” This achieved 2 things for me: It threw a curve ball It was […]

By: Lyndon For many people when you say AI they get visions of NS-5s from I, Robot, T-3000 from Terminator, or even the Matrix. They’re all very compelling visuals from Hollywood of how AI is the big bad taking over the world from a fear-based point of view. But what does AI look like in […]

By: Lyndon Some people treat their social media like a slot machine. Each day they go onto the platform, insert their money (your post for the day), pull the lever (post), and watch what happens in hopes of winning. On good days they get all 7s and a post does super well; other days they […]

Last week on the blog we took a look at how we’ve overhauled our business finance process of managing finances at Jo&Co. In that blog post I outlined what led us to alter our processes, move away from Quickbooks, and change banks – enter: Found Bank. I mentioned that at some point I would write […]

Written by: Lyndon What’s wrong with how we do finances? When I joined Jo full time with our company last year I had my own shortlist of things I wanted to work on. With an undergrad degree and two grad degrees in business, I “clearly” brought something to the table and wanted to prove my […]

Written By: Lyndon At this point it’s become normalized for people to get annoyed at instagram for making LOTS of changes to the platform, algorithm, even the feed, and I’m not even going to get started on their NFT trials going on right now. It feels like Instagram is alienating many of their core users […]

As branding photographers, we love creating for other entrepreneurs, and we also create consistently for our own marketing platforms! In order to keep things efficient and organized, we’re big fans on having things mapped out as much as possible before the photoshoot begins. Here’s an inside look at what our process looks like: First, We […]